Video Singles

Does This Site Make Sense? Where to Build Self-Storage in Today’s Shifting Market

Thu, 08 Jun 2023 21:19:29 GMT

In this session, learn how to use historical and current metrics to evaluate self-storage market potential as well as how the costs of debt, equity and construction alter returns.

Speaker: Brandon Grebe, Principal Partner, UpLift Development Group
Format: Streaming video
Duration: Approximately 50 minutes

Please Note: Streaming videos are viewable through an embedded player from your "My On-Demand Library." Purchased titles are uploaded nightly into customer accounts by the system, usually by 8 p.m. Central Time, though times may vary. This means it may take up to 24 hours for videos to appear in your library, depending on what time of day your transaction was processed. Thank you for your patience.

Does This Site Make Sense? Where to Build Self-Storage in Today’s Shifting Market

Many self-storage developers continue to pursue projects in markets that have traditionally made economic sense; however, due to rising costs and other factors, many of them no longer “pencil out” on the revenue side. Our presenter will show you how to use historical and current metrics to evaluate market potential and discuss how the costs of debt, equity and construction alter returns.

You'll learn:

How to evaluate a market for self-storage development
Historical metrics to use in your research
Current development metrics that’ll help you gauge project potential
How the cost of debt and equity change your return profile
The impact of construction costs on return

This product is also included as part of the following discount packages:

Self-Storage Meets the Blockchain: Social Tokens and How They Could Transform Industry Investing

Thu, 08 Jun 2023 21:32:18 GMT

Learn how social tokens can be used as a self-storage monetization and community-building tool to allow customers to earn fractional ownership, improve engagement, add capital growth and more.

Speaker: Scott Meyers, Owner and CEO, Self Storage Investing Inc.
Format: Streaming video
Duration: Approximately 50 minutes

Self-Storage Meets the Blockchain: Social Tokens and How They Could Transform Industry Investing

A big challenge for self-storage operators is how to add value beyond service mix as well as create a portfolio that will attract investors. In this session, our presenter will share how social tokens can be used as a monetization and community-building tool to strengthen business strategy. He’ll discuss how customers can earn fractional ownership in a property as well as how tokens can improve engagement, add capital growth and more.

You'll learn:

What social tokens are and why they’re a good digital strategy for your business
How customers can earn fractional ownership in a storage facility
How social tokens can increase customer engagement and loyalty
How creating a digital economy within your portfolio can add capital for growth
Which tools and resources you need to implement this digital-ownership strategy

This product is also included as part of the following discount packages:

What’s What in Self-Storage Real Estate? Living in the Now, Forecasting the Future

Thu, 08 Jun 2023 21:33:15 GMT

Delve into capital-markets changes and rising interest rates to learn how they’ve affected self-storage facility valuation. Our presenter provides a roadmap for evaluating acquisitions and new developments.

Speaker: Brett Hatcher, Senior Managing Director of Investments, Marcus & Millichap
Format: Streaming video
Duration: Approximately 50 minutes

What’s What in Self-Storage Real Estate? Living in the Now, Forecasting the Future

Adapting to quickly evolving investment dynamics within the self-storage sector requires a firm understanding of the real estate market and the ability to forecast. Our presenter will delve into capital-markets changes and rising interest rates to explain how they’ve affected facility valuation. He’ll also provide a roadmap for navigating the new reality when evaluating acquisitions and new developments.

You'll learn:

How capitalization rates have changed in the last 12 months
The mindset of buyers in today’s self-storage market
How to value self-storage in the current environment
Which markets are currently hot
What’s likely to occur in the 2023 market going forward

This product is also included as part of the following discount packages:

30 Things I Wish I Knew Before I Started My Self-Storage Operation

Thu, 08 Jun 2023 22:03:28 GMT

Self-storage can be a very profitable enterprise, but it isn’t as simple as it seems. Our presenter shares tips from operators to reveal 30 things they wish they’d known before starting their business.

Speaker: Jon Loftin, Senior Vice President of Product, OpenTech Alliance Inc.
Format: Streaming video
Duration: Approximately 50 minutes

30 Things I Wish I Knew Before I Started My Self-Storage Operation

When done right, self-storage can be a very profitable enterprise, but it isn’t as simple as it seems. While newcomers find success in this industry every day, it’s easy to fall flat and lose it all. Our presenter surveyed operators of all shapes and sizes to discover 30 things they wish they had known before starting their business. Join us to learn their top tips and secure the success of your next venture!

You'll learn:

30 things only the savviest self-storage operators know
Practical ways to apply their advice to your operation
How operations have changed (and how they haven’t)
The importance of strong partnerships
Helpful tips for anyone looking to enter the industry

This product is also included as part of the following discount packages:

Hiring Hell? Securing Top-Quality Self-Storage Staff, Even in Today’s Infernal Labor Market

Thu, 08 Jun 2023 21:40:35 GMT

Learn how to establish a system that will help you attract and retain quality talent for your self-storage operation. Get tips on recruitment, presenting appealing offers, onboarding protocols and more.

Speaker: Whitney Hamm, Director of People, Spartan Investment Group
Format: Streaming video
Duration: Approximately 50 minutes

Hiring Hell? Securing Top-Quality Self-Storage Staff, Even in Today’s Infernal Labor Market

Recruiting quality job candidates is tough! So much so, that many self-storage leaders say it keeps them up at night. The process can feel unrewarding, especially when your efforts result in quick turnover or you can’t attract the talent you need. How do you improve your odds of success and maybe get a few more hours of sleep? Find out in this session.

You'll learn:

Why to view your team recruiting as a sales system
How to establish a system that’s right for your business
Ways to improve your odds of finding candidate who sticks around
How to present an appealing employment offer, regardless of your benefits package
Onboarding protocols that’ll help you retain top talent

This product is also included as part of the following discount packages:

Avoiding Overload: How to Honestly Evaluate Your Self-Storage Technology Needs

Thu, 08 Jun 2023 22:10:45 GMT

There are lots of technology options to improve self-storage profitability and operational efficiency. This session will help you pinpoint which are the best fit as well as bring the most significant return.

Speaker: John Traver, CEO, XPS Solutions
Format: Streaming video
Duration: Approximately 50 minutes

Avoiding Overload: How to Honestly Evaluate Your Self-Storage Technology Needs

The age of innovation has brought plenty of technology-enabled solutions to self-storage, yet sometimes more tools mean less traction. There are lots of options for improving profitability and operational efficiency, but how can you know which ones are a good fit for your facility? How do you choose the ones that bring the most significant return? This session will help.

You'll learn:

Strategy vs. tactics: How focusing on productivity will uncover your operational needs
Three tools used by the most influential organizations to evaluate technology
Where and how to find waste and avoid it in your business
How to create long-term focus for your operation
How to leverage your technology successfully

This product is also included as part of the following discount packages:

5 Things You Must Know to Raise Money for Your Next Self-Storage Venture

Thu, 08 Jun 2023 22:13:31 GMT

Learn how our presenter raised money for more than $60 million in self-storage assets over an eight-year period as a small investor. He shares five steps to generating funds and putting deals into service.

Speaker: Mark Helm, Owner, Q2 Self Storage
Format: Streaming video
Duration: Approximately 50 minutes

5 Things You Must Know to Raise Money for Your Next Self-Storage Venture

Small investors sometimes need additional cash to enter the self-storage industry or grow their portfolio. Learn how our presenter, who was in this boat, raised enough money for more than $60 million in assets over an eight-year period. He’ll share five steps to generating funds and putting deals into service. Anyone who needs outside cash can benefit from this seminar.

You'll learn:

Who today’s investors are and what they want
Where to find potential investors
What to offer so your venture is the one investors choose
When to ask for the investment as you present your pitch
Why a candidate will continue investing in you and your projects

This product is also included as part of the following discount packages:

Value Engineering in Self-Storage: Cinching the Purse Strings on Your Next Construction Project

Thu, 08 Jun 2023 21:22:06 GMT

Learn how to tighten your self-storge construction budget without sacrificing quality, functionality or aesthetics while applying strategies for site layout, interior finishes, exterior facade and more.

Speaker: Matt DePrato, Vice President of Preconstruction, Storage Construction
Format: Streaming video
Duration: Approximately 50 minutes

Value Engineering in Self-Storage: Cinching the Purse Strings on Your Next Construction Project

Though it may seem like construction costs are becoming larger than self-storage buildings themselves, your next project doesn’t have to come with a class-A budget. Our presenter will show you how to tighten the purse without sacrificing quality, functionality or aesthetics, sharing strategies that can be applied to site layout, interior finishes, exterior facade, team hiring and more.

You'll learn:

Ways to simplify facility design without sacrificing curb appeal
Site layout that’ll please customers as well as your bank account
Tips to improve site security without going overboard
Smart ways to select interior finishes
How to save money when hiring your construction team

This product is also included as part of the following discount packages:

Surviving the Forest of Social Media: How Any Self-Storage Operator Can Make It on Their Own

Thu, 08 Jun 2023 21:28:00 GMT

In this session, our experts will help you see the trees from the social media forest and help you leverage the right platforms to grow your self-storage audience and boost your online presence.

Speakers: Sue Haviland, Owner, Haviland Storage Services; Natalie Luciani, Site Manager, Sav On Moving & Storage; Savanna Rahn, Owner and Founder, The Alter Agency
Format: Streaming video
Duration: Approximately 50 minutes

Surviving the Forest of Social Media: How Any Self-Storage Operator Can Make It on Their Own

Navigating social media for content-marketing purposes can be like entering a forest without a map. You can’t expect to reach your destination, much less make it out unscathed, without a clear path! In this session, our experts will help you see the trees from the forest and help you leverage the right platforms to grow your self-storage audience and boost your online presence. Get TikTokin’ toward success!

You'll learn:

Easy ways facility managers can leverage social media
The best social media platforms to use
How to formulate a plan that’s right for your operation
The right mix of content to boost your online presence
The dos and don’ts of social media

This product is also included as part of the following discount packages:

Interpreting Self-Storage Facility Value in Today’s Changeable Market

Thu, 08 Jun 2023 21:38:37 GMT

There are many contributing factors to self-storage facility value. Our presenter provides an overview of acquisition activity while laying out a step-by-step process for evaluating various property types.

Speaker: Mike Mele, Executive Vice Chairman, Self-Storage Advisory Group of Cushman & Wakefield
Format: Streaming video
Duration: Approximately 50 minutes

Interpreting Self-Storage Facility Value in Today’s Changeable Market

There are many contributing factors to self-storage facility value, which can make determining worth a challenge as the market changes. Our presenter will provide an overview of acquisition activity while laying out a step-by-step process for evaluating various property types under current conditions, from new developments to stabilized facilities to those in lease-up. He’ll even share several examples of real transactions to illustrate how value was derived.

You'll learn:

How the market has changed in the past six months as well as current expectations
What acquisition activity looks like from a national level
Who’s selling and buying in today’s market
What current and pro forma net operating income looks like and why it matters
How historic vs. current capitalization rates vary including by market

This product is also included as part of the following discount packages:

Going Nuclear With Your NOI: Ways to Ignite Income, Defuse Expenses and Fuel Facility Value

Thu, 08 Jun 2023 22:02:32 GMT

Penny pinching and profit boosting are increasingly important for self-storage operations. Learn multiple strategies and resources to help you project and achieve improvement to your net operating income.

Speaker: Steven Wear, Chief Marketing Officer, Self Storage Syndicated Equities
Format: Streaming video
Duration: Approximately 50 minutes

Going Nuclear With Your NOI: Ways to Ignite Income, Defuse Expenses and Fuel Facility Value

In a recessionary environment, penny pinching and profit boosting are increasingly important for self-storage operations, whether they’re stabilized facilities or new developments or acquisitions. Our presenter will share multiple strategies and resources to help you project and achieve improvement to your net operating income (NOI).

You'll learn:

How minor increases in NOI provide major valuation boosts
How to identify facilities with great value-add potential beyond rental income
Ways to decrease operating expenses without negatively impacting performance
Ways to bump operating income without major costs
What to do once you’ve boosted a facility’s income to the max

This product is also included as part of the following discount packages:

The Intrapreneur Work Culture: What It Is and How Your Self-Storage Operation Can Get One

Thu, 08 Jun 2023 21:42:14 GMT

Whether you’re a self-storage employee or owner looking to increase your bottom line, this session introduces tools and skills that’ll help you take an intrapreneurial approach to elevating your job experience.

Speaker: Allie Hunsaker, Vice President of Investor Relations, Crystal View Capital
Format: Streaming video
Duration: Approximately 50 minutes

The Intrapreneur Work Culture: What It Is and How Your Self-Storage Operation Can Get One

It’s no secret that employees have been frequently resigning and business operators are having a difficult time attracting and keeping the best workers. Technology solves part of the problem, but “intrapreneurs” can solve the remainder. Whether you’re an employee or owner looking to increase your bottom line, this session will introduce tools and skills that’ll elevate your job experience.

You'll learn:

What an “intrapreneur” is and how to locate or create one
The “Chernobyl Effect” and the $100 million problem
How to make use of staff feedback and when to be silent
The 5W1H problem-solving method and how it influences net operating income
The best tools to quickly create an intrapreneurial work environment

This product is also included as part of the following discount packages:

Insider Tips for Automating Self-Storage and Making That Coveted Mailbox Money

Thu, 08 Jun 2023 22:12:28 GMT

Our presenter will show you how to deploy automation tools to revolutionize the online rental experience, improve operational efficiencies and create a facility with excellent self-service capabilities.

Speaker: Jonah Hall, Co-Founder, Smartlock Self Storage
Format: Streaming video
Duration: Approximately 50 minutes

Insider Tips for Automating Self-Storage and Making That Coveted Mailbox Money

Self-storage technology has advanced significantly in the last several years. From online leasing and e-signatures to remote management and smart locks, the tools are more innovative than ever. Automation allows for no-contact rentals, instant facility access and excellent self-service. Find out how from our presenter, whose company operates fully automated facilities with excellent results.

You'll learn:

How to implement a simple yet revolutionary online rental experience
How to offer 100% touchless rentals and automated payments
The benefits of automatic overlocking and release of delinquent tenants
Ways to create excellent and efficient operations
How to create a facility with complete self-service

This product is also included as part of the following discount packages:

Making Millions in Self-Storage: How to Find Opportunities, Outwit Competitors and Win Deals

Thu, 08 Jun 2023 22:15:07 GMT

Learn how to find, fund and close self-storage deals while competing with others who have deeper pockets and more years of experience. Our presenter will help you grow your portfolio in today’s environment.

Speaker: Jon Farling, CEO, L4 Storage Group
Format: Streaming video
Duration: Approximately 50 minutes

Making Millions in Self-Storage: How to Find Opportunities, Outwit Competitors and Win Deals

The investment opportunities in self-storage are amazing, but the challenges have never been greater. You must know how to find, fund and close deals while competing with others who have deeper pockets and many more years of experience. In this session, find out how to successfully grow your portfolio in todays’ environment. Our presenter will share the mistakes he himself has made along the way.

You'll learn:

How to guard your most valuable asset—your reputation
How to make money as a syndicator or fund
Why you should work with brokers, not against them
Three critical keys to closing deals
Three common investing mistakes and how to avoid them

This product is also included as part of the following discount packages:

Exceeding Expectations of Self-Storage With Aesthetically Superior Design

Thu, 08 Jun 2023 21:23:08 GMT

Cities and consumers have raised expectations for self-storage aesthetics. Get tips on how to exceed these demands by creating facility designs that are timeless, memorable and admired.

Speaker: David Baca, Architect and Principal, Baca
Format: Streaming video
Duration: Approximately 50 minutes

Exceeding Expectations of Self-Storage With Aesthetically Superior Design

Municipalities have become more demanding about the aesthetics of self-storage facilities, especially when they’re outside industrial development zones. At the same time, consumers increasingly expect facilities to look and feel good. Our presenter will provide tips to meet and exceed these expectations by creating facility designs that are timeless, memorable and admired—all without breaking the budget.

You'll learn:

The importance of good self-storage design
How to apply architectural context to the neighborhood
How aesthetic expectations have changed, including the function of the leasing office
Façade designs that satisfy consumers, city officials and stringent architectural requirements
How to decipher the architectural guidelines found in many city ordinances

This product is also included as part of the following discount packages:

The One Stop Way: Why and How We Turned Our Self-Storage Portfolio Into a Self-Sustaining Brand

Thu, 08 Jun 2023 21:25:58 GMT

In this session, our presenter will discuss why his self-storage operation moved away from third-party management and branding to launch its own operating platform as well as how it’s done so successfully.

Speaker: Scott Krone, Founder, Coda Management Group/One Stop Self Storage
Format: Streaming video
Duration: Approximately 50 minutes

The One Stop Way: Why and How We Turned Our Self-Storage Portfolio Into a Self-Sustaining Brand

Running a profitable self-storage business is one thing; creating a recognizable and sustaining brand is another. In 2021, our presenter’s company moved away from third-party management and branding to launch its own operating platform. Today, it has branded locations across five states and is growing its portfolio. Our presenter will discuss the details that led to their decision and how they traversed the process successfully.

You'll learn:

The reasons to shift away from third-party branding
The steps you must take to get started on the road to independence
The essential building blocks to a self-sustaining brand
How to grow your brand and power your business
Why brand identity creates value for a self-storage portfolio

This product is also included as part of the following discount packages:

Getting Self-Storage Owners to Sell Their Facilities: Insider Acquisition Tips

Thu, 08 Jun 2023 21:36:39 GMT

Learn how to set clear goals and strategies, source potential sellers and communicate effectively with self-storage owners to find favorable deals and put more facilities under contract.

Speaker: Stacy Rossetti, Founder, StorageNerds
Format: Streaming video
Duration: Approximately 50 minutes

Getting Self-Storage Owners to Sell Their Facilities: Insider Acquisition Tips

Many self-storage investing opportunities are missed because buyers don’t communicate effectively with facility owners. If you’re on the hunt for a favorable deal, you won’t want to miss this expert insight. Our presenter will explain how to set clear goals and strategies, how to source potential sellers, how communicate in a way that produces results, and more. Get tips to help you put more facilities under contract!

You'll learn:

The right way to approach property owners with effective communication
How to run numbers to make an accurate offer
The value of owner financing and a killer offer letter
How to identify value-add opportunities
Strategies for following up, even after a first “no”

This product is also included as part of the following discount packages:

The Self-Storage Metrics Every Manager Must Know—and Leverage—to Be Utterly Indispensable

Thu, 08 Jun 2023 21:43:58 GMT

Learn how to glean valuable information from your self-storage management and financial reports to grow from an operational manager to an irreplaceable financial-performance manager.

Speaker: Tron Jordheim, Managing Partner, Self Storage Strategies
Format: Streaming video
Duration: Approximately 50 minutes

The Self-Storage Metrics Every Manager Must Know—and Leverage—to Be Utterly Indispensable

Your facility management and financial reports are full of valuable information that can help you run a better business and be an irreplaceable partner to your ownership group. Find out how to grow from an operational manager to a financial-performance manager. Be the person who understands the numbers and their drivers better than anyone!

You'll learn:

What operational numbers are essential
The financial numbers that give you the pulse of your business
How to take control of the activities that drive those numbers
How to work with your owners and partners to understand how they look at reports
How to prove your worth as you grow the value of the business

This product is also included as part of the following discount packages:

Give Them What They Want! Secrets to Staff Compensation, Motivation and Retention

Thu, 08 Jun 2023 21:41:24 GMT

Hiring self-storage staff is expensive and filled with opportunity costs, so retention is a key strategy. Our presenter will share tips on how to limit turnover and ensure owners and employees are satisfied.

Speaker: Stephanie Tharpe, Owner, A+ Management Group LLC
Format: Streaming video
Duration: Approximately 50 minutes

Give Them What They Want! Secrets to Staff Compensation, Motivation and Retention

Once a job candidate is hired, it takes six to eight months for them to reach full productivity. In the meantime, you’re investing in this person financially and dealing with opportunity costs (the loss of potential gain from other alternatives). In short, hiring is expensive! So, you don’t want to do it more than necessary. Our presenter will explain how to limit turnover and ensure both you and your employees are satisfied.

You'll learn:

How to improve your communication skills and share your company vision
Benefits you should offer including bonuses, healthcare and paid time off
How to train employees on operations, safety and policies
How to listen so your employees can express their ideas
Why you need to staff them respectfully

This product is also included as part of the following discount packages:

Wielding Technology to Centralize—and Futurize—Your Self-Storage Sales Center

Thu, 08 Jun 2023 22:08:59 GMT

Glimpse into the future of self-storage leasing in which tech tools and strategies allow for remote management and hybrid operational models that help centralize sales and facilitate self-guided experiences.

Speaker: Phil Murphy, President, Next Door Self Storage/CallPotential
Format: Streaming video
Duration: Approximately 50 minutes

Wielding Technology to Centralize—and Futurize—Your Self-Storage Sales Center

Traditionally, self-storage rentals have been handled by onsite managers, but owners are increasingly using centralized sales teams to create efficiencies and facilitate self-guided experiences. Physical offices are condensing, and customer service is being supplemented by technology. In this session, get a glimpse into the future of leasing in which tech tools and strategies allow for remote management and hybrid operational models.

You'll learn:

The benefits and drawbacks of a centralized leasing strategy
The different operating models of traditional, hybrid and remote property management
What the future rental office looks like
How to create a great customer experience with no onsite manager
Strategies to increase rental conversions and improve income

This product is also included as part of the following discount packages: